There are many reasons to hire a public relations (PR) firm, most notably of which is the desire to propel your business into the limelight. You want to get your business noticed for the right things, and that’s where professional PR agencies come in. These professionals essentially “sell” your company, product, service or idea to the public through editorial coverage and social media campaigns. They differ from advertising agencies in that the coverage they give a business is called earned or free media, focusing on spreading the word virtually. Here are a few common reasons why you may want to hire a PR agency like Bayou City PR.