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Common Questions About Online Public Relations

Posted on April 22, 2014 by Toria Walker

If your current public relations (PR) firm is not adapting well to the online/digital age, it may be time to move on. Any PR firm worth its salt will do all it can to embrace the Internet and related digital technologies in order to boost your company, product, or service awareness. Whether you’re embarking on a political campaign or you’re looking to get your new small business noticed, there are certain characteristics you should look for in a PR firm. Media and Internet savvy skills are one of the most important.

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Top 10 Reasons to Hire a PR Firm

Top 10 Reasons to Hire a PR Firm

  • You are launching a new product or service.
  • You are relocating or adding new locations.
  • You have a niche business with products/services few offer.
  • Your company supports charitable and community projects.
  • You are a leader in your field – and few people realize it.
  • Your competition is getting media coverage that you are missing.
  • You don’t have time to write for trade/professional publications.
  • You get local media coverage, but now you’re ready to go national.
  • You have an inspiring story to tell that will motivate others.
  • Your industry or profession is misunderstood.

Top 10 Reasons to Hire a PR Firm